Interactivity is the fundamental element of the new McDonald's strategy, which has elaborated an innovative multimedia concept for its own restaurants, dedicated to families and children. Family Corners: areas dedicated to entertainment, play areas where you can meet, interact and have fun.
The Family Corner features interactive tables and displays, a play area where children can socialise and put their abilities to the test. A safe haven, leaving parents with the time and space to enjoy their own pleasurable break.
The suite of 12 interactive games, specially created for McDonald's, features different levels of play and difficulty. There are games for younger children, entertainment and challenge games, also designed for teams, and dynamic speed and educational games.
The Family Corner is a socialisation area which unites the youngest of children with youths, without exclusion. Play inspires movement, fun and sharing.
All Suite games have been created with the aim of maintaining a strong link with the brand, with personalised and original graphics.