A world of culture and excitement

The new Mondadori Megastore in Milan’s historic center, on Via San Pietro Dell'Orto, will be inaugurated in June 10th. In addition to books and e-books, this new store will also be dedicated to stationery, travel, games and consumer electronics.

The a new store format, which will cover an area of 700 to 1200 square meters, will be multicultural environment featuring an alternation of artists alternate, a new concept meeting place that will give the Mondadori stores a new contemporary and experiential image.

The intervention and renovation project engaged the Touchwindow team in the creation of interactive multimedia areas. Recreation areas for children, playgrounds where young guests can play and compete with one another. Memory games, puzzles, and quiz games, all on fully interactive and multi-user digital surfaces designed to promote the interactivity, collaboration, and friendly competition.

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